€30.3bn
€XXX.Xm
35,424
2,387
€X.Xbn
The industry had to massively curtail its activities due to the coronavirus pandemic, which led to a slump in sales. In 2024, the industry has largely overcome the effects of the pandemic. Industry sales are expected to increase by 0.9% in the current year. In 2019, the second-largest industry player at the time, Thomas Cook, filed for insolvency. In addition, all industry players are facing the challenge of having to invest massively in digitalisation in order to remain competitive. The growing importance of the internet as a sales channel has increased the intensity of competition in the tour operator sector over the last five years. The combination of these factors has led to an average annual decline in industry revenue of 2.3% between 2019 and 2024. The economic situation was largely positive until the pandemic. In 2024, industry turnover is expected to reach 30.3 billion euros.During the coronavirus crisis, many airlines had to severely restrict their flight operations. This led to a massive decline in turnover in the aviation industry in 2020. Despite a significant recovery, turnover in 2024 is still likely to be far below the pre-crisis level, which will also have a negative impact on tour operators due to their high dependence on airlines. The latter are also suffering from the current high price of crude oil.Over the next five years, 麻豆区 is forecasting average annual growth of 2.9% and an industry turnover of 35 billion euros in 2029. The trend towards digitalisation in a wide variety of areas, such as distribution or the automated purchasing of travel capacity, is likely to continue. 麻豆区 expects that this will also bring completely new players to the tour operator market, particularly large companies such as Google and Amazon, which already have enormous expertise in the digital sector and many customers in various industries. The number of companies and employees in the tour operator sector is unlikely to return to pre-crisis levels by 2029.
Industry revenue has declined at a CAGR of 2.3 % over the past five years, to reach an estimated €30.3bn in 2024.
Market size is projected to grow over the next five years.
Company | Market Share (%)
2024 | Revenue (€m)
2024 |
---|---|---|
TUI AG | 6,801.7 | |
DER Touristik Group GmbH | 4,134.1 | |
FTI Touristik GmbH | 3,895.2 |
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Industry revenue is measured across several distinct product and services lines, including Beach holidays in Europe and the Mediterranean region outside Europe, City breaks and Other beach holidays. Beach holidays in Europe and the Mediterranean region outside Europe is the largest segment of the Tour Operators in Germany.
The profitability of beach holidays in Europe and the Mediterranean region outside Europe is declining
Tour operators put together travel packages that they sell directly or via travel agencies to end customers. These travel packages include services such as transport, accommodation, meals and leisure activities such as museum visits.
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WZ 79.12 - Tour Operators in Germany
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
The outbreak of the coronavirus pandemic brought industry growth to a standstill. Tour operators had to largely suspend their activities in the meantime due to travel restric...
Learn about an industry's products and services, markets and trends in international trade.
Bathing holidays within Europe and in the Mediterranean region outside Europe generate almost half of the industry's sales. During the coronavirus crisis, the segment gained ...
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
The central region has the highest proportion of businesses in the tour operator industry. The high population density and the associated relative economic strength result in...
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Price search engines pose an increasing threat to tour operators. They make it much easier for customers to put together their own personalised and particularly inexpensive t...
Learn about the performance of the top companies in the industry.
TUI AG got into financial difficulties during the pandemic. In 2020, TUI AG had to take out three loan packages with a total volume of 4.8 billion euros to ensure its economi...
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.聽 聽
The current high world market price for crude oil poses a risk for tour operators. The rise in fuel costs is also making the travel services on offer more expensive.
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.聽
Tour operators can save on personnel costs by automating work processes. At the same time, however, labour costs for IT specialists are increasing.
Including values and annual change:
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Key data sources in Germany include:
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
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The market size of the Tour Operators industry in Germany is €30.3bn in 2024.
There are 2,387 businesses in the Tour Operators industry in Germany, which has declined at a CAGR of 1.9 % between 2019 and 2024.
The market size of the Tour Operators industry in Germany has been declining at a CAGR of 2.3 % between 2019 and 2024.
Over the next five years, the Tour Operators industry in Germany is expected to grow.
The biggest companies operating in the Tour Operators market in Germany are TUI AG, DER Touristik Group GmbH and FTI Touristik GmbH
Beach holidays in Europe and the Mediterranean region outside Europe and City breaks are part of the Tour Operators industry.
The company holding the most market share in Germany is TUI AG.
The level of competition is high and increasing in the Tour Operators industry in Germany.